Visit the website here.

When Deepak Sareen – co-owner of Mayfair based REA – contacted us to discuss his requirements, our interests were immediately piqued. A full branding exercise to compliment a shiny new print and digital campaign. Just the sort of thing we love to get our teeth into!

A Simple and Creative Identity

Our creative team developed a stylish and understated corporate identity which effectively represents the clean and continuous benefits of renewable energy. We selected fresh natural colours to compliment the infinity symbol, which we hope speaks for itself, an ongoing source of energy. This simple and understated branding runs throughout the company’s printed literature, from business cards to letterheads, and is carefully utilised throughout the new website.

A Modern, Stylish and Easy to Use Website

Our digital team provided REA with a bespoke, editable website that allows them to update their news feed with relevant stories and articles. Here they can add images and company news with ease. This allows them to keep their customers, associates and potential clients up-to-date. It also allows them to keep their web presence fresh and ever-changing.

The website also benefits from a responsive design that adapts to browser size and an additional mobile device template so that REA’s potential customers can find out about their services at any time, even when they are on the move.

Web Friendly Copy

Our marketing department provided thorough research and search engine friendly content to populate the new website. This gives the site a professional and considered feel. You can take a look at the website here.

Has this article inspired you to give your branding a boost? Need a new website or digital marketing services? We can help! We offer solutions for all of your marketing requirements, both printed and digital. Please feel free to contact us, we’ll be happy to discuss your ideas.

Today, Google has marked the birthday of Saul Bass with a fantastic doodle. We felt that this, and the work of this great designer should not go unmentioned.

Our design team – along with with anyone who has a smidge of interest in graphic design, art or illustration – are big fans of his work. So today, in our own homage to Mr Bass, we have compiled just a few of our favourite pieces for you to admire.

As you can see, his work was varied and intelligent. It looks so simple yet is hard to recreate – just the way great design ought to be.

“There is nothing glamorous in what I do. I’m a working man. Perhaps I’m luckier than most in that I receive considerable satisfaction from doing useful work which I, and sometimes others, think is good.” -Saul Bass

Vanilla in Allseasons is one such company. Back when we were just a two man band in a pokey office, we approached business co-owner Adam Evanson and convinced him that we were the company to assist him with his promotions. We built the first website, designed and provided the printed promotional goods.

Seven years later, Vanilla in Allseasons has now tripled in size, they’ve moved to a new larger premises and continue to develop in capabilities and popularity at a rate of knots. Their exquisite food and immaculate customer service has them firmly established as one of Cheshire’s top catering companies. They have been very busy indeed!

There are a few things that we love about working with Vanilla in Allseasons. The fact that they always bring homemade brownies to our meetings is certainly one of these things, another, more major reason, is that they have a good understanding of the importance and impact of a professional marketing campaign. They are willing to try new things and place emphasis on creating a stylish appearance.

We have helped them to develop a successful digital marketing campaign which continues to go from strength to strength. We are currently developing a brand new website due to launch soon. More recently, they asked us to design some new business cards for them.

We felt that the branding we previously developed was strong, the striking yellow and black colours have become synonymous with their company. We added new photography to the designs, focusing on separate areas of the business. We kept the design minimal, stylish and elegant – in keeping with companies reputation. We gave the cards a high quality feel with a thick (400gsm) silk stock. These were lithographically printed then matte laminated to both sides with a spot UV varnish, this gives a subtle highlight to the logo on the front.

These new business cards, the impending updated website, new signage for the building and the ongoing digital marketing campaign are all building blocks and hallmarks of a successful company. We are proud to say that we have been a part of Vanilla in Allseasons success. In turn, they have been a part of our success. We look forward to working with them and continuing the development of both businesses.

If you would like to hear more about our printed and digital marketing solutions, please feel free to get in touch.

Visit the website here.

Never before have we seen such anticipation for a venue before it’s doors have even opened, or been fully fitted for that matter. Due to launch in a few weeks time, Beagle has garnered attention for several reasons. One of which is the superb venue, three beautiful railway arches currently undergoing full restoration and fitting, full of original features and conveniently located next to Hoxton Station. Another reason is the proprietors, the efficacious Clancy brothers.

This is not a first venture for London DJ’s Danny and Keiran Clancy, their company Krankbrother has been making waves on the international party scene for a few years now and shows no signs of slowing down, with events growing in both scale and popularity. Danny is also a founder and director of fantastic seafood restaurant, The Bonnie Gull in Fitzrovia. With these factors in mind, there has been an understandable buzz around the launch of Beagle restaurant, and we are very excited to be a part of it.

The brief was to deliver something simple, stylish and understated with an emphasis on quality. We created an uncomplicated website which highlights smooth scrolling images of the beautiful food and exquisite drinks on offer. The mobile template allows those using mobile devices to view the website clearly, and the content managed back end system allows the Beagle web team to update menus and information with ease.

Several press articles have already been published, the blogs are abuzz and bookings and enquiries have been flooding in. We will be heading down for the soft launch in a few weeks and we are looking forward to seeing if the already famous restaurant will live up to the hype. Having previously dealt with the Clancy brothers and their ventures, we get the feeling that we won’t be disappointed.

View the website here.

One thing we will not do is use sneaky tactics to adjust the ROI marketing figures. Believe it or not, it is possible to buy social media followers, in vast numbers if you wish. But what benefit does this really have for your company and your brand? We believe in genuine, old fashioned quality marketing. We won’t change that for anyone.

There are however, many companies who do not share this ethos and are more than willing to sacrifice their integrity for falsified figures and results. The article below details how you can spot these companies. It certainly makes for an interesting read…

How to Determine if a Facebook Business Page has Fake Fans

“Many of us have recently thought social media and business leaders were finally starting to “get” the importance of real relationships with human beings. However, unfortunately there seems to be a new wave of cheaters, influence score addicted self proclaimed “gurus” that are willing to risk their reputation, integrity, ethics, trust, clients and relationships for a few hundred or tens of thousands fake Facebook fans.

The worst part is these are the same people who are tweeting and preaching the importance of authenticity, relationships, and how to build and be a human social brand.

A few of them are even trusted by some of the world’s most respected brands. It is the definition of failure and a sign of true insecurity in my humble opinion. More of my thoughts on this topic will come in a separate post as this one is specifically written to help you identify if a Facebook page is loaded with real fans or is being gamed by an influence, short fix craving cheater.

It’s pretty easy to check if a Twitter account has fake follwers. You can go to Status People Fake Follower checker and get instant statistics on any Twitter account, including yours. Below is a quick screen capture of the results from Status People for a Twitter account. The account is that of a CEO for popular Twitter measurement tool. On the company website they tout the success of their CEO in building community and that he/she has over 100k Twitter followers. Well, according to Status People, they are fake as fake can get. This lost instant credibility for me and is likely not a tool I will recommend nor take into the accounts and business of our clients. Quite unfortunate.”

Read the rest of this article on www.pammarketingnut.com

Here in ADOtowers, we have desk danced to their recordings on several occasions. When they told us that their latest tour supporting the Kaiser Chiefs would see them playing in our home city of Manchester, we jumped at the chance to see them live.

Collecting our complimentary tickets from the box office, we realised that the Night Engine boys had kindly arranged seats for us in the posh section in the upper tiers. There was something that felt quite bizarre about sitting in theater seats whilst watching a gig. No hustle and bustle amongst a sweaty crowd, no elbowing our way to the front. Instead, plush cushioned seats and icy chilled beer; as is the way on the upper floors of the Manchester Apollo.

Still relatively new on the scene, stepping out on the grand stage at the Apollo and their largest gig to date, must have been somewhat daunting. Away from their usual London crowd and met by thousands of quizzical northern Kaiser Chief fans, there must have been a few trembling knees. However, if they were nervous, it certainly didn’t show.

As the bright glowing spotlights brought the stage to life, and the impatient, silent crowd stared, Night Engine strode confidently onto the stage to take their places. The lead singer, Phil, cuts a dashing form with slicked back red hair, dark braces, smart shirt and wide tailored trousers. The look is pure Eighties gold, as is their infectious sound.

Thumping beats, classic synth and funky bass make up a sound that is simply irresistible. Those velvet seats saw many bouncing rear, and a peep over the balcony revealed that even those hardened Mancunian Kaiser fans couldn’t resist a bit of a toe tap.

If you love the music of Talking Heads, Bowie and Roxy Music then this fantastic four piece should be right up your street. We thoroughly enjoyed their fantastic set. We always love to see our clients do well in their line of business, but viewing such tangible success from a comfortable velvet vantage point really put the icing on our cake!

You can find out more about Night Engine at their website and you can listen to their music right here. Put on your dancing shoes and turn it up loud.

To view the new Trusted Nannies website go to www.trustednannies.co.uk